DYNAMITE DOUGHNUTS!
This project was created as a packaging/branding project consisting of: a logo, dozen doughnut box, single doughnut bag, and a large coffee cup. Each deliverable uses elements fro the logo and has its own color allowance.
Dynamite Doughnuts! was assigned as a company geared towards a younger crowd.
Logo
The logo is a 2 color image featuring #D4296A (pink) and #FACF5A (yellow).
The fonts used include Arial Black (with rounded corners) and Sinhala Sangam MN.
The box : 2 color
Features large blow up of logo icon that wraps edges. Logo text featured on sides under flaps.
Coffee Cup: Full Color - Sleeve: 1 Color
The coffee cup features the large doughnut and text from logo, which is then covered by the pink icing sleeve completing the look to the logo elements. The cup also has a pink lid option.
Bag: 2 Color
The bag features two sides with design. The front repeats the blown up wrapping logo from the box. The back shows the logo and strips of sprinkles.